{"product_id":"dannam-pho-breakfast","title":"d'Annam - Pho Breakfast","description":"\u003cp\u003e\u003cstrong\u003ePho Breakfast\u003c\/strong\u003e captures the experience of savouring Vietnam's national dish on a cool Hanoi morning — the steam rising, the air thick with star anise and charred ginger, fresh herbs piled high on the side. It is not a literal recreation of the bowl, but an emotional one: a fragrance that distils the mood, the warmth, and the quiet pleasure of the ritual.\u003c\/p\u003e\u003cp\u003eFresh basil and cilantro open with the brightness of the herb garnish, before giving way to a spiced, quietly gourmand heart. A whisper of patchouli at the base lends just enough depth — a faint umami richness that lingers long after the bowl is finished.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"We anticipated differing opinions with this scent, especially from aficionados of the dish who might claim it does not resemble pho. We concede — our intent was not to replicate pho seasoning packets. Instead, we opted for a fresh and lightly gourmand interpretation to encapsulate the essence of the dish. The top notes are brimming with fresh herbs that slowly reveal a spicy undertone. A touch of patchouli imparts a hint of umami richness.\"\u003c\/em\u003e\u003cbr\u003e— d'Annam Perfumer \u0026amp; Creative Team\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFragrance family:\u003c\/strong\u003e Aromatic gourmand\u003cbr\u003e\u003cstrong\u003eTop:\u003c\/strong\u003e Fresh Basil, Cilantro, Mandarin\u003cbr\u003e\u003cstrong\u003eHeart:\u003c\/strong\u003e Star Anise, Charred Ginger\u003cbr\u003e\u003cstrong\u003eBase:\u003c\/strong\u003e Patchouli\u003cbr\u003e\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Those drawn to unexpected, culture-led fragrances — curious wearers who want their scent to tell a story rather than follow a trend.\u003cbr\u003e\u003cstrong\u003eYou might also like:\u003c\/strong\u003e Other d'Annam collections\u003c\/p\u003e","brand":"d'Annam","offers":[{"title":"50ml","offer_id":62585234915715,"sku":null,"price":130.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/4105\/9971\/files\/PhoBreakfast.png?v=1789054981","url":"https:\/\/stillroomapothecaries.com\/products\/dannam-pho-breakfast","provider":"Stillroom Apothecaries","version":"1.0","type":"link"}